Epical Rebrand 2023

Epical is a Nordic data consultancy in Finland and Sweden, launched in 2023 when Enfo spun out its consulting arm of around 500 people. It needed a brand built from the inside out, one name and system to unite its consultants and explain what a data consultancy is for, rather than a leftover IT services look. Identity Works' 2023 name and identity grew from consultants naming one word, trust, and put trust between people, systems and data at the heart of the brand.