Purple Garden Brand Identity

Purple Garden is an online platform that pairs people with more than 1,000 spiritual practitioners for tarot, astrology and psychic readings by chat, voice or video. Its category is crowded with clichés and pushes customers toward quick, urgent answers, and it needed a role distinct from Keen, its sibling in the Ingenio portfolio. Mother Design's 2026 identity recasts it as a home for ongoing spiritual practice, a place seasoned seekers come back to as their questions change.