Sukhishvili Rebrand & Brand Identity

Sukhishvili, the Georgian National Ballet, has carried Georgian folk dance to stages around the world for 80 years. For the anniversary, the company took on a new identity drawn from its own history: the leap of a dancer, the curve of the stage and the lettering of its old touring programmes. JoyBoy Creative Studio's 2026 identity turns the repertoire into the brand, giving every dance its own name and image.